Press release: Bisley brings stylish storage to the heart of London’s design scene and the heart of the workplace
Bisley, the British storage specialist, has made the move to the heart of Clerkenwell - the home of the UK’s design community. The move represents a new chapter in the evolution of Bisley, best known for its innovative storage solutions. The Dallington Street showroom enables Bisley to showcase its ability to provide the complete furniture solution for the contemporary workplace.
The stunning showroom demonstrates the full extent of Bisley’s portfolio and represents a strategic shift from storage manufacturer to providers of first class workplace solutions. It is a physical manifestation of the knowledge and experience Bisley has gathered over decades of producing intelligent and stylish storage. The living and breathing showroom beautifully demonstrates solutions that create office landscapes that facilitate every kind of work – communal, concentrated, formal and informal meetings or agile working.
The design, by Bisley’s Showroom and Interior Designer Jeanine Goddard, takes Bisley’s unique product portfolio and crucially changes perceptions of what storage can do, defining the working environment by using storage in a different way:
“[The space] incorporates all of the latest knowledge in space planning and research into office user needs, applying the latest products Bisley has developed to support those requirements. It's a flexible space that will allow Bisley to grow and adapt to changing market requirements. It's also a space that may be surprising to customers who have not followed Bisley's latest product developments and a space that the employees can identify with and feel at home in. The emphasis was on creating a choice of spaces with different sizes, postures and technical equipment for the users. Lighting, acoustics, textures, graphics and colours have been used to support the flow of the space and its story.”
Visually stunning, the space showcases the extent of Bisley’s design and finish capabilities; colour and texture abound across the various zones. A boardroom in luxurious oaks, a sumptuous lounge area with warm tones of yellow, a hot-desking area in vibrant sea-greens, a slick black consultation area and cool, calm whites in a quiet corner.
Mike Dye, Director of Sales: “This move is so important for our brand; it will give us the ability to really grow our business. Being in Clerkenwell means we’ll be able to meet far more potential customers and build closer relationships with existing contacts. We’ll have the opportunity to be involved in more projects at an earlier stage, and demonstrate how critical good storage is in any office fit-out.
2018 is going to be a tremendous year for Bisley, with new showrooms in Madrid, London, New York and Paris. And our Dubai and Ireland showrooms will be refurbished also. These new spaces are going to be the best environments in which to show our ever evolving furniture and storage offering.”
The Bisley team look fondly back on their 20 years at Great Portland Street, while looking excitedly forward to welcoming contacts old and new to their new home in Clerkenwell and a new era for the company.